{"id":8821,"date":"2023-07-03T10:17:10","date_gmt":"2023-07-03T03:17:10","guid":{"rendered":"https:\/\/moga.co.th\/?page_id=8821"},"modified":"2026-03-17T12:14:19","modified_gmt":"2026-03-17T05:14:19","slug":"about-us","status":"publish","type":"page","link":"https:\/\/moga.co.th\/en\/about-us\/","title":{"rendered":"About Us"},"content":{"rendered":"\t\t
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About Us<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Home<\/a><\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\tStory\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Following the end of the First World War, the Western powers entered a period of great prominence. In particular, during the 1920s, Western influence began to play a major role in reshaping the social, economic, and political structures of the East. Japan was one of the countries most visibly affected by this wave of change. From that time onward, Japanese society began to move beyond its former way of life and toward a more international outlook.<\/p>

For many Japanese people, however, this transformation was not especially welcome. A deeply conservative society, Japan had long valued tradition and the customs of its people. Yet at the same time, many aspects of Western life brought a sense of novelty, excitement, and visual appeal to a group of Japanese women who found joy in learning, exploring, and discovering their own individuality with greater freedom. They began to step outside the old beliefs and values that had long expected everyone to be the same.<\/p>

These women came to be known as modern Japanese women. Their personalities and lifestyles carried a strong Western influence, extending even to the way they thought and expressed themselves. They moved away from the traditional kimono and began wearing short skirts or even trousers like men, high-heeled shoes, bobbed hair instead of traditional Japanese hairstyles, and lipstick as part of their beauty. They also aspired to economic independence, entering the workforce outside the home, and began to consider greater equality in how Japanese women could express themselves.<\/p>

Although their challenge to traditional ways of life conflicted with social expectations and was not accepted by conservative groups within the country, this major shift in women\u2019s roles inspired people of that era to begin seeking out their own individuality \u2014 a spirit that has continued through the generations to the present day.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Freed from the expectations of old society and determined to express who they truly were, these women became known as MOGA, short for Modern Girl.<\/p>

The way these modern Japanese women sought beauty and highlighted their own unique strengths \u2014 without being bound by trends or social conventions \u2014 represented a kind of creativity that we believe leads to true beauty and unmistakable individuality. Inspired by this spirit, our work under the name MOGA focuses on discovering each client\u2019s character and creating a distinctive style that reflects their identity through timeless hairstyles that transcend changing eras.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Mission<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We are a premium salon offering services such as perming, straightening, coloring, men\u2019s cuts, and children\u2019s cuts, delivered by experienced Japanese-style hair professionals with distinctive techniques and meticulous care. MOGA is committed to continuously elevating the salon experience.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\tM<\/font>aintain highest standard of service quality\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t(\u0e23\u0e31\u0e01\u0e29\u0e32\u0e04\u0e38\u0e13\u0e20\u0e32\u0e1e\u0e01\u0e32\u0e23\u0e43\u0e2b\u0e49\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23\u0e17\u0e35\u0e48\u0e40\u0e1b\u0e47\u0e19\u0e2b\u0e19\u0e36\u0e48\u0e07\u0e01\u0e31\u0e1a\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32)\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tO<\/font>perate with high work ethics\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t(\u0e17\u0e33\u0e07\u0e32\u0e19\u0e14\u0e49\u0e27\u0e22\u0e08\u0e23\u0e23\u0e22\u0e32\u0e1a\u0e23\u0e23\u0e13\u0e01\u0e31\u0e1a\u0e1c\u0e39\u0e48\u0e23\u0e48\u0e27\u0e21\u0e18\u0e38\u0e23\u0e01\u0e34\u0e08\u0e17\u0e38\u0e01\u0e2d\u0e07\u0e04\u0e4c\u0e01\u0e23)\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tG<\/font>ain customer\u2019s trust and satisfaction\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t(\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e04\u0e27\u0e32\u0e21\u0e40\u0e0a\u0e37\u0e48\u0e2d\u0e43\u0e08\u0e41\u0e25\u0e30\u0e04\u0e27\u0e32\u0e21\u0e1e\u0e36\u0e07\u0e1e\u0e2d\u0e43\u0e08\u0e43\u0e2b\u0e49\u0e01\u0e31\u0e1a\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32)\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tA<\/font>dvance employee\u2019s career path through education and training\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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(\u0e1e\u0e31\u0e12\u0e19\u0e32\u0e17\u0e31\u0e01\u0e29\u0e30\u0e41\u0e25\u0e30\u0e2d\u0e32\u0e0a\u0e35\u0e1e\u0e02\u0e2d\u0e07\u0e1a\u0e38\u0e04\u0e25\u0e32\u0e01\u0e23\u0e43\u0e19\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19 \u0e42\u0e14\u0e22\u0e01\u0e32\u0e23\u0e28\u0e36\u0e01\u0e29\u0e32\u0e41\u0e25\u0e30\u0e1d\u0e36\u0e01\u0e1d\u0e19\u0e2d\u0e22\u0e48\u0e32\u0e07\u0e15\u0e48\u0e2d\u0e40\u0e19\u0e37\u0e48\u0e2d\u0e07)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\n\t\t\t\t\t\t\t\n\t\t\t\tVision\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Premium Hair Salon with Japanese-Inspired Precision and Care \n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Premium Hair Salon with Japanese-Inspired Precision and Care \n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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MOGA Hair Salon is a premium salon inspired by Japanese hairdressing, with a strong focus on each client\u2019s individuality and hair condition. We use different cutting techniques to suit each person\u2019s hair texture and head shape, while paying close attention to every detail \u2014 right down to each strand \u2014 as part of the precision and artistry of Japanese haircutting. Before any chemical service, we provide careful consultation and guidance to help maintain healthy hair, so that perms, straightening, and colouring deliver results our clients truly love.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Premium Hair and Scalp Care with Japanese-Inspired Expertise and World-Class Products\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Premium Hair and Scalp Care with Japanese-Inspired Expertise and World-Class Products\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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MOGA is a premium salon that cares not only about beautiful hairstyles, but also about the health of the hair and scalp from root to tip. We offer a wide range of treatments designed to moisturise, repair damaged hair, detoxify chemical residue, reduce dandruff, and care for the scalp of those experiencing hair thinning or hair loss.<\/p>

At our Japanese-inspired salon, we use products from world-renowned brands and also offer a curated selection of leading hair care brands, including AVEDA, K\u00e9rastase, MILBON, NIOXIN, Davines, SYSTEM PROFESSIONAL, WELLA PROFESSIONALS, and SEBASTIAN PROFESSIONAL. You can feel confident that your hair is cared for with high-quality products that are gentle on the hair.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Time line<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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In the 1990s, Japan drew global attention as a leader in hair design, known for its wide range of creative styles, advanced techniques, and approaches well suited to Asian hair. This brought a new dimension to the hair industry worldwide, including in Thailand. Japan also established widely respected standards for salon service and quality. Inspired by this, MOGA was founded by a management team trained in Japan and qualified to Japanese standards.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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1992<\/div><\/div>

MOGA opened its first branch on the 2nd floor of ISETAN, becoming the first Japanese salon in Thailand to offer hair services at an international standard. Its meticulous service, outstanding craftsmanship, and contemporary hair design introduced Thai clients to a new salon experience and quickly earned widespread acclaim.<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t

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1998<\/div><\/div>

Opened the Emporium branch on the 3rd floor, which at the time was one of the newest and most modern shopping destinations in the Sukhumvit area.<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t

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2003<\/div><\/div>

Established MOGA International Tokyo Beauty School in Soi Ari<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t

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2005<\/div><\/div>

Opened the Siam Paragon branch on the 2nd floor<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t

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2006<\/div><\/div>

Opened the Zen Ratchadamri branch on the 3rd floor<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t

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2006<\/div><\/div><\/div>
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2011<\/div><\/div>

Opened the Terminal 21 branch on the 2nd floor<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t

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2013<\/div><\/div>

Opened MOGA ACADEMY at Central Office, 14th floor.
It serves as a foundation course centre for students and a training centre for MOGA hairstylists<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t

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2013<\/div><\/div>

\u2022 Opened the Central Festival branch on the 4th floor.
\u2022 Established MOGA ACADEMY beauty school at Zen World (now Central Office)<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t

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2014<\/div><\/div>

\u2022 Opened the MAYA branch on the 2nd floor.
\u2022 Opened the Central Embassy branch on the 4th floor in collaboration with AVEDA, the renowned American brand, launching Thailand\u2019s first Lifestyle Salon under the name MOGA AVEDA<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t

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2014<\/div><\/div><\/div>
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2015<\/div><\/div>

Opened the EmQuartier branch on the 4th floor in collaboration with AVEDA Lifestyle Salon<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t

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2015<\/div><\/div><\/div>
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2018<\/div><\/div>

Opened the ICONSIAM branch on the 5th floor in collaboration with AVEDA Lifestyle Salon<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t

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2018<\/div><\/div><\/div>
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2022<\/div><\/div>

Opened the Central Chidlom branch on the 5th floor<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t

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2023<\/div><\/div>

Opened the CentralWorld branch on the 2nd floor.<\/p><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t

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2023<\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

About Us Home Story Following the end of the First World War, the Western powers entered a period of great prominence. In particular, during the 1920s, Western influence began to play a major role in reshaping the social, economic, and political structures of the East. Japan was one of the countries most visibly affected by […]<\/p>\n","protected":false},"author":12,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-8821","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/moga.co.th\/en\/wp-json\/wp\/v2\/pages\/8821","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/moga.co.th\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/moga.co.th\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/moga.co.th\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/moga.co.th\/en\/wp-json\/wp\/v2\/comments?post=8821"}],"version-history":[{"count":0,"href":"https:\/\/moga.co.th\/en\/wp-json\/wp\/v2\/pages\/8821\/revisions"}],"wp:attachment":[{"href":"https:\/\/moga.co.th\/en\/wp-json\/wp\/v2\/media?parent=8821"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}